EZ-6 price exposure only needs 221,800 joint venture new energy market pattern may be rewritten

Changan Mazda EZ-6 recently became the focus again due to the exposure of a suspected car purchase invoice. This invoice posted by netizens shows that the price of the EZ-6 pure electric BEV model is 221,800 yuan. As Changan Mazda’s first new energy product, the authenticity of the pricing of the EZ-6 has aroused widespread discussion, and it is believed that it will have a huge impact on the joint venture B-class car market.

According to the pictures released, the invoice for this car purchase was issued on August 16, more than a month earlier than the pre-sale time. Usually, the listing of a new car needs to go through a complete time promotion process within the car company. For a joint venture brand like Changan Mazda, it also requires joint decision-making between China and Japan, and it is not surprising that the price is agreed two months in advance. Although sensitive information such as the invoice code on the invoice is coded, from the information of the invoicing party and the "Changan Mazda Automobile Co., Ltd. invoice seal" stamped on it, this invoice is very likely to be true and reliable, and the possibility of internal outflow is relatively high.

Since the EZ-6 made its debut at the 2024 Beijing Auto Show, it has quickly become one of the hottest sedans in the joint venture new energy sector. It has attracted wide attention not only because of its advanced styling design, but also because it is the only model in the joint venture B-class sedan market to offer extended range power options, filling this market gap. Its design is undoubtedly at the forefront of the joint venture new energy field, not only achieving bold innovation, but also maintaining Mazda’s classic design elements.

From the perspective of body size, the EZ-6 has a length, width and height of 4921/1890/1485mm, a wheelbase of 2895mm, and adopts a frameless door and a hatchback design. Although the shape is more energy-oriented, its through taillights and four round gun downlights on both sides still retain the classic design elements of Mazda, which is impressive. The frameless door undoubtedly adds to the fashion sense of this model, while the hatchback design emphasizes practicality.

In terms of power, the information that has been exposed so far shows that the EZ-6 has two driving forms: pure electric and extended range, and adopts a rear-drive layout. The power parameters of the pure electric version are 190kW, while the extended range version is equipped with the same 1.5-liter range extender, and the power parameters are exactly the same as the pure electric version. In terms of battery life, the range of the pure electric model is 480km and 600km according to the battery pack capacity, while the extended range model can achieve a long range of more than 1300km on a single charge plus a tank of fuel.

In terms of intelligent configuration, the EZ-6 also performs well. The vehicle is equipped with Qualcomm Snapdragon third-generation 8155 chip, 14.6-inch floating central control screen with full LCD instrument panel and AR-HUD head-up display, providing the leading technology experience in smart electric vehicles. In addition, it is also equipped with advanced driving auxiliary features such as 360-degree panoramic image, 180-degree panoramic chassis, adaptive cruise control, lane keeping assistance and automatic parking. More luxurious configurations such as Sony audio, 64-color ambient lights and zero-gravity seats provide owners with a more comfortable driving experience.

From the price point of view, the EZ-6 is obviously quite competitive. As a joint venture pure electric mid-range car, compared with the price of Tesla Model 3, BMW i3 around 300,000 and the starting price of Volkswagen ID7 of 227,700 yuan, the price of the pure electric version of the EZ-6 is only 221,800 yuan, which looks very reasonable. Just from the rich degree of configuration, the EZ-6 seems to have far exceeded the joint venture model of the same level.

Judging from Mazda’s previous pricing strategy, the price of the EZ-6 is expected to fall between 18-240,000 yuan. If awesome policies can be introduced during the pre-sale period, then the joint venture new energy models on the market will face tremendous pressure. It is reported that the EZ-6 will start pre-sale on September 28 and will be officially launched at the end of October. All speculation and expectations about the EZ-6 will be revealed soon.

For consumers and car enthusiasts who pay close attention to the new energy market, the Changan Mazda EZ-6 is undoubtedly a model worth looking forward to. It not only fills the gap in the range extension power selection of the joint venture new energy market, but also shows great market potential with high cost performance and rich intelligent configuration, which is worthy of everyone’s continued attention and participation in the discussion. May you share your views in the comment area, are you also looking forward to this model?